Connect AI assistants to Planoly — plan, create, schedule, and analyze social media content across Instagram, TikTok, YouTube, Pinterest, Facebook, and more, straight from Claude, Cursor, or any MCP…
planoly-mcp is an MCP project maintained in the planoly/planoly-mcp repository. The maintainer describes its purpose as “Connect AI assistants to Planoly — plan, create, schedule, and analyze social media content across Instagram, TikTok, YouTube, Pinterest, Facebook, and more, straight from Claude…”. Read the project documentation for the complete scope.
The maintainer’s configuration uses https://mcp.planoly.com/mcp. Check the project’s account and authentication instructions when adding the endpoint to your client.
Project documentation · Repository · Discovery listing. This profile records the public documentation checked on 2026-10-08.
Check the linked publisher documentation and your connected client's tool list. Names and availability can vary with the server version and account permissions.
| Tool | What it does |
|---|---|
| list_workspaces | List the workspaces your account can access. |
| list_channels | List a workspace's connected social channels and their connection state, so the agent knows what it can post to. |
| create_post | Create one post group across one or more channels. Targets share a caption/media set or override per platform, with platform settings for Instagram (tags… |
| list_post_groups | List existing posts (drafts, scheduled, published) with captions, schedule dates, media (including reusable asset IDs), and thumbnails. |
| update_post | Edit an existing post — caption, media, first comment, and per-platform settings. |
| set_post_group_schedule | Schedule a draft, reschedule, schedule into the next Instagram Best Time slot, or revert to draft. Auto-publishing posts are validated against platform rules… |
| delete_post_group | Delete a draft or scheduled post group. |
| list_media_library | Browse and search the media library — photos, videos, carousels, notes, URL bookmarks, and folders. |
| get_media_preview | Return an inline thumbnail image for an asset so any MCP client can see what's in a photo or video. |
| create_media_library_folder | Create a folder (optionally nested) to organize library items. |
| create_media_library_item | Save media, a note, or a URL bookmark into the library. |
| update_media_library_item | Edit a library entry's name, title, description, link, or media set. |
| delete_media_library_item | Remove a library entry (folders cascade; underlying assets and posts are untouched). |
| create_asset_from_url | Import an image/video from a URL on the supported-host allowlist (Instagram/Facebook CDNs, Planoly, Canva exports, and supported AI-generation outputs). |
| get_instagram_analytics | Instagram Business account analytics for a date range — follower growth, reach, views, interactions, audience breakdowns, and a daily series. |
| list_post_performance | How published Instagram posts performed — reach, views, likes, comments, shares, saves — ranked by a chosen metric. |
| get_instagram_account_posts | Fetch a public Instagram Business/Creator account's recent posts (captions, media, public engagement) for research and digests. |
| create_post_report_share_link | Mint a shareable, read-only link to the workspace's post performance report (expires in 14 days). |
| search_instagram_locations | Search places to tag in Instagram posts. |
| search_instagram_products | Search a connected Instagram Shop catalog for product tagging. |
| list_tiktok_trending_sounds | Browse TikTok Commercial Music Library trending sounds by genre, country, and date range. |
{
"mcpServers": {
"planoly": {
"url": "https://mcp.planoly.com/mcp"
}
}
}From the project documentation. Replace placeholders and example paths before connecting.
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