How do I install the instagram mcp server?

Use a recorded configuration for your client, replace example credential values and paths, and verify the documented runtime. Restart or reconnect the client, then inspect the available tools.

What credentials does it need?

It reads `INSTAGRAM_USERNAME`, `INSTAGRAM_PASSWORD` from the environment. Store these in your client's env block or a secrets manager — never commit them to a repository — and grant the narrowest scope that still covers your use case.

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Instagram MCP Server

Instagram Engagement Analysis MCP Server for analyzing engagement metrics and identifying leads

Local serverstdio

What is the Instagram MCP Server?

Instagram Engagement Analysis MCP Server for analyzing engagement metrics and identifying leads

The short version

An MCP server that provides tools for analyzing Instagram engagement metrics, extracting demographic insights, and identifying potential leads from Instagram posts and accounts.

Analyze Post Comments — Extract sentiment, themes, and potential leads from comments on Instagram posts
Compare Accounts — Compare engagement metrics across different Instagram accounts
Extract Demographics — Get demographic insights from users engaged with a post or account
Identify Leads — Find potential leads based on engagement patterns and criteria
Generate Engagement Reports — Create comprehensive reports with actionable insights

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Compare MCP servers by category, or browse hosted MCP servers if you prefer an endpoint over a local process.

Maintainer setup documentation.

Recorded tools

Check the linked publisher documentation and your connected client's tool list. Names and availability can vary with the server version and account permissions.

Tool	What it does
analyze_post_comments	Analyze comments on an Instagram post to identify sentiment, themes, and potential leads.
compare_accounts	Compare engagement metrics across different Instagram accounts.
extract_demographics	Extract demographic insights from users engaged with a post or account.
identify_leads
generate_engagement_report	Generate a comprehensive engagement report for an Instagram account.

Configuration

Variable	Description	Required
INSTAGRAM_USERNAME	Configuration value read at startup.	Optional
INSTAGRAM_PASSWORD	Configuration value read at startup.	Optional

Example prompts to try

“Use Instagram to analyze post comments.”
“Use Instagram to compare accounts.”
“Use Instagram to extract demographics.”

Frequently asked questions

Instagram Engagement Analysis MCP Server for analyzing engagement metrics and identifying leads Confirm the tools offered by your installed version in the connected client. Tool availability and permissions depend on the server and account configuration.