A TypeScript server that integrates Serpstat SEO API with Anthropic's Model Context Protocol (MCP), enabling AI assistants like Claude to access
Serpstat API MCP server exists for a simple reason — assistants are far more useful when they can act on Serpstat API directly instead of describing what you should do. A TypeScript server that integrates Serpstat SEO API with Anthropic's Model Context Protocol (MCP), enabling AI assistants like Claude to access comprehensive SEO data and analysis tools.
The Model Context Protocol (MCP) is an open standard developed by Anthropic that enables AI assistants to securely connect to external data sources and tools. This server implements MCP to provide Claude and other compatible AI assistants with access to Serpstat's powerful SEO analytics API.
The server ships on npm as @serpstat/serpstat-mcp-server, so your MCP client can launch it on demand — there is no separate build step. Add the server block to your client's configuration, restart it, and the tools register themselves.
Once Serpstat API is connected, these are the calls the assistant has available:
domain — Domain analysis tools (domain info, competitors, domain keywords, etc.)keywords — Keyword research tools (keyword suggestions, search volume, difficulty, etc.)backlinks — Backlink analysis tools (backlink summary, anchors, referring domains, etc.)url — URL analysis tools (URL traffic, competitors, keywords, etc.)projects — Project management tools (create, list, delete projects)credits — Credits and usage monitoring toolsaudit — Site audit tools (full site SEO audit, error reports, etc.)page-audit — One-page audit tools (single page analysis, on-page SEO, etc.)get_domains_info — Get SEO information for multiple domainsget_domain_competitors — Get list of competitor domainsget_domain_keywords — Get keywords that domain ranks forget_domain_urls — Get URLs within a domain and their keyword countsYou will need 5 environment variables: SERPSTAT_API_TOKEN, LANG, LC_ALL, SERPSTAT_ENABLED_CATEGORIES, SERPSTAT_API_URL. The server will not start without them, which is usually why the tools fail to appear on a first run. Keep credentials in your client's env block or a secrets manager rather than in a file you might commit.
This sits in the monitoring and observability group, where several servers overlap in what they claim to do but differ sharply once you actually set them up. Serpstat API's toolset — domain, keywords, backlinks and 11 more — is a fair guide to whether it matches your workflow.
This entry was verified against Serpstat API's own documentation before publication; SyncDev keeps the directory reviewed rather than auto-generated.
| Tool | What it does |
|---|---|
| domain | Domain analysis tools (domain info, competitors, domain keywords, etc.) |
| keywords | Keyword research tools (keyword suggestions, search volume, difficulty, etc.) |
| backlinks | Backlink analysis tools (backlink summary, anchors, referring domains, etc.) |
| url | URL analysis tools (URL traffic, competitors, keywords, etc.) |
| projects | Project management tools (create, list, delete projects) |
| credits | Credits and usage monitoring tools |
| audit | Site audit tools (full site SEO audit, error reports, etc.) |
| page-audit | One-page audit tools (single page analysis, on-page SEO, etc.) |
| get_domains_info | Get SEO information for multiple domains |
| get_domain_competitors | Get list of competitor domains |
| get_domain_keywords | Get keywords that domain ranks for |
| get_domain_urls | Get URLs within a domain and their keyword counts |
| get_domain_regions_count | Get keyword count by region for a domain |
| get_domain_uniq_keywords | Get unique keywords for two domains not ranked by a third domain |
{
"mcpServers": {
"serpstat": {
"command": "npx",
"args": ["-y", "@serpstat/serpstat-mcp-server"],
"env": {
"SERPSTAT_API_TOKEN": "YOUR_SERPSTAT_API_TOKEN_HERE",
"LANG": "en_US.UTF-8",
"LC_ALL": "en_US.UTF-8"
}
}
}
}Configuration as documented by the project. Restart the client after saving.
| Variable | Description | Required |
|---|---|---|
| SERPSTAT_API_TOKEN | Credential the server authenticates with. | Yes |
| LANG | Configuration value read at startup. | Optional |
| LC_ALL | Configuration value read at startup. | Optional |
| SERPSTAT_ENABLED_CATEGORIES | Configuration value read at startup. | Optional |
| SERPSTAT_API_URL | Endpoint or connection string the server talks to. | Yes |
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