Adobe Marketing Agent MCP Server

Official

One conversational front door to Real-Time CDP, Journey Optimizer and Customer Journey Analytics.

Remote serverstreamable-http

What is the Adobe Marketing Agent MCP Server?

Adobe's enterprise MCP connector that routes natural-language marketing questions across Real-Time CDP, Journey Optimizer and Customer Journey Analytics.

What it needs from you

Adobe Experience Platform entitlements for the products you query, enterprise enrolment for Adobe's MCP endpoints, and an MCP client that supports remote Streamable HTTP with OAuth.

More MCP options

Compare MCP servers by category, or browse hosted MCP servers if you prefer an endpoint over a local process.

What you can do with it

Cross-product campaign standup

Ask one assistant for audience size, journey status and last week's conversion rate instead of opening Real-Time CDP, Journey Optimizer and CJA separately.

Segment triage before a send

Confirm a high-value audience is populated and freshly refreshed before it is used as the entry condition for a journey.

Channel performance comparison

Compare email against paid social for a period straight from Customer Journey Analytics without building a report by hand.

How to install the Adobe Marketing Agent MCP Server

claude mcp add adobe-marketing-agent --transport http https://aep-ai-ama.adobe.io/mcp

Configuration

Adobe Experience Platform entitlements for the products you query, enterprise enrolment for Adobe's MCP endpoints, and an MCP client that supports remote Streamable HTTP with OAuth.

Example prompts to try

  • “In Real-Time CDP, how large is the high-value lapsed customers audience and when was it last refreshed?”
  • “What was last week's conversion rate for email versus paid social in Customer Journey Analytics?”
  • “Is the welcome series journey live, and how many profiles entered it yesterday?”
  • “Switch to the staging sandbox and the marketing data view, then summarise the top three segments by size.”

Frequently asked questions

It fronts the Adobe Experience Platform family — chiefly Real-Time CDP for audiences, Journey Optimizer for orchestration, and Customer Journey Analytics for measurement. A single question can be routed to whichever of those surfaces owns the answer, which is the main advantage over the per-product connectors.