Adobe Journey Optimizer MCP Server

Official

Interrogate your AJO journeys, campaigns and channel configs in plain English.

Remote serverstreamable-http

What is the Adobe Journey Optimizer MCP Server?

Adobe's hosted, read-only MCP endpoint that turns Journey Optimizer retrieve APIs into conversational answers about journeys, campaigns and channels.

Credentials and setup notes

An active Adobe Journey Optimizer licence, permission to view campaigns/journeys/offers, and an MCP client that supports remote Streamable HTTP servers with OAuth.

More MCP options

Compare MCP servers by category, or browse hosted MCP servers if you prefer an endpoint over a local process.

What you can do with it

Pre-send channel audit

Before a big campaign goes out, sweep every channel configuration and flag the ones with missing sender domains, unset unsubscribe options or unassigned IP pools.

Orchestration portfolio review

Ask for a status roll-up across sandboxes so leadership gets a one-paragraph picture of what is live, stopped or stuck in draft.

Troubleshooting a silent campaign

Pull a campaign by ID and have the assistant walk through its schedule, audience and eligibility rules to explain why nothing is sending.

Onboarding a new marketer

Let someone new to the instance ask what a journey actually does in prose instead of decoding branching diagrams alone.

How to install the Adobe Journey Optimizer MCP Server

claude mcp add adobe-journey-optimizer --transport http https://ajo-mcp.adobe.io/mcp

Configuration

An active Adobe Journey Optimizer licence, permission to view campaigns/journeys/offers, and an MCP client that supports remote Streamable HTTP servers with OAuth.

Example prompts to try

  • “List every live AJO journey in the production sandbox and flag any that have not fired in the last seven days.”
  • “Walk me through everything configured in campaign 7f2c-... — audience, schedule, channel and content.”
  • “Which of my email channel configurations are missing a reply-to address or an unsubscribe setting?”
  • “Summarise my whole orchestration portfolio across sandboxes in one paragraph.”

Frequently asked questions

No. Every tool the server exposes is a read operation against AJO's retrieve APIs. Creating, updating and deleting journeys, campaigns, offers or channel configurations is not supported in the current release, so the worst an assistant can do is describe something inaccurately — it cannot alter your orchestration.