Archive for September 2014
FORBES: The Right Way To Launch A Successful New Product
September 19, 2014 — The vast majority of corporate R&D is done by well-established companies investing in relatively low-risk, medium-return, N+1 (next-generation) products. These products and their business models seldom need more than a few tweaks. For development and go-to-market teams the N+1 process is quite routine.... Read More